Potential for expansion beyond India: though the user specified the Indian market, maybe discussing future international markets if the model is successful.
Inclusion of customer feedback mechanisms: using digital tools to collect real-time feedback during events or shopping experiences to improve both the physical and digital products.
Also, need to address challenges: the Indian market's diversity, varying income levels affecting accessibility of tech features. How does a brand like IntimateXdone make their experiences inclusive across different urban and rural areas? Perhaps they have multiple touchpoints—mobile-first approach since Indians predominantly use smartphones, but also physical stores in key cities.
Possible pitfalls: going too superficial or not providing enough concrete examples. Since it's a hypothetical brand, need to make up plausible scenarios and back them with references to similar real-world examples, like mentioning how Sephora uses AR in their app for virtual try-ons, or how Starbucks integrates mobile ordering with physical stores.